Skullcandy’s new Method 360 ANC earbuds target the premium Bose QuietComfort Ultra TWS at nearly half the price. The budget-focused brand is attempting to deliver high-end sound and active noise cancellation without the typical premium tag. Skullcandy directly challenges established audio giants in the lucrative sub-₹15,000 earbud market.
How We Got Here
Skullcandy, historically known for its youth-centric, affordable audio gear, released its first ANC product over three years ago. The brand has traditionally prioritized broad appeal over audiophile-grade features.
The Numbers
- The Method 360 ANC reportedly sells for ₹9,999, significantly undercutting Bose's ₹26,900 QuietComfort Ultra TWS.
- Battery life extends to 12 hours with ANC on, comparable to its more expensive competitors.
- Skullcandy integrated 10mm dynamic drivers, specifically tuned to emulate Bose's signature audio profile.
- The earbuds offer USB-C fast charging, providing two hours of playback from a 10-minute charge.
What Happens Next
🇮🇳 Why This Matters for India
For the 28-year-old product manager in Chennai or Indore, seeking high-quality audio for remote work, these earbuds offer a compelling alternative to costly imported options, avoiding steep tariffs.
The Take
Skullcandy genuinely nails the value proposition here, delivering a premium feel without the premium price tag. The real winner is the Indian consumer who finally gets a serious budget alternative to the Bose-Sony duopoly.
Source:
Gadgets 360 ↗