Smartphones under ₹35,000 now consistently breach 800,000 on AnTuTu benchmarks. This pushes premium-tier performance into the mid-range, challenging traditional expectations for sub-₹35K devices. For app developers and power users, this means flagship-level processing power without the ₹60,000+ price tag.
The segment around ₹30,000-₹35,000 has seen aggressive chipset launches from MediaTek and Qualcomm over the past 18 months. This competition has driven benchmark scores up, making performance a key differentiator for brands beyond just camera specs.
Expect Q4 2024 to see new chipsets from MediaTek and Qualcomm pushing these scores well past 950,000. This aggressive upgrade cycle will likely intensify price wars, with manufacturers aiming for the ₹30,000 psychological barrier.
🇮🇳 Why This Matters for India
For mobile gaming developers in Hyderabad and competitive e-sports players, these devices offer a crucial performance edge without a major hardware investment.
The Take
Commodifying serious performance is the true breakthrough here, beyond mere AnTuTu scores. This elevates the baseline for power users, making flagship phone pricing increasingly difficult to justify.